Send a Campaign

Introduction

This tutorial will guide you through the process of creating and sending a campaign (one-time email broadcast) in your Oh My Hi website. We’ll cover steps like designing the email, selecting your audience, and scheduling the send.

Step-by-Step Guide

1. Create a New Campaign:
   • Navigate to campaigns: Go to the “Campaigns” section of your Oh My Hi website.
   • Create a campaign: Click the “Create New Campaign” button.
2. Design Your Email:
   • Choose a template: Start with a pre-designed template or create your own from scratch.
   • Customize content: Edit the subject line, body text, and any included images or links.
   • Use merge tags: Personalize your email using merge tags (e.g., {{first_name}}) to insert contact information.
3. Select Your Audience:
   • Choose a list: Select the list of contacts you want to send the campaign to.
   • Use filters: Apply filters based on tags, custom fields, or other criteria to target specific segments.
4. Schedule or Send:
   • Choose a send time: Decide whether to send the campaign immediately or schedule it for a later date and time.
   • Set up A/B testing (optional): Test different subject lines or content variations to see which performs better.
5. Review and Send:
   • Preview the email: Make sure everything looks as expected.
   • Send the campaign: Click the “Send” button to initiate the email delivery.